Growth Visioning and strategic planning
In organizations full of high-performing, growth-minded leaders, agreeing on a vision for how to grow the organization is of upmost importance.
By aligning leadership more efficiently to develop a unified vision for growth, Dorn helps to identify the best opportunities for capturing new market share.
Product, marketing and sales alignment
Often times, aligning the revenue generating functions of an organization – product, sales & marketing – is harder than it seems.
We’ll help you modernize how your product, marketing and sales team emphasize superior customer value and bring your offerings to market in a way that maximize value.
Brand architecture & strategy
As companies grow – both organically and inorganically – brand architecture and strategy often times has to evolve along with it to keep up.
Our leadership will work side-by-side with your team to help amplify the power for your entire brand portfolio and make sure it’s structured in such a way to optimize the value of your entire platform.
Market and customer segmentation
Where are the largest potential growth areas, and how do you effectively identify which ones to target first?
Our deep industry background is invaluable when monitoring market conditions and pinpointing segments that best suit your company’s best potential for growth.
Not all growth opportunities are the same – especially with staunch, mature competitors vying for the same customer base and the same market share.
Our penchant for data analysis helps us dig deep to find the ‘why’ behind buyer preferences so you can outmaneuver your competition.
In an era where product differentiation is harder than ever, how you choose to go to market can be a defining characteristic to help you win in the marketplace.
Together, we’ll define your product, marketing and sales plans more precisely so that all teams are sharing the same approach to winning new customers.