This article was originally published by Modern Distribution Management (MDM) and is used here with permission. For more than 50 years MDM has provided [...]
About Neil RuffoloNeil is Director, Digital Strategy, at Dorn Group. Read more about us.
https://youtu.be/cyPri5xxlgI More industrial manufacturers and distributors are enabling end-users with self-serve programs like onsite vending, digital ordering, EDI, and online product training to [...]
https://vimeo.com/704676278 Why should an end-user switch to your brand over what they’re currently using? If your response draws attention to an innovative product [...]
Every B2B digital marketer has heard this at least once: “I just want to know who is visiting our website.” It is the [...]
For Manufacturers, There Can Be More to Measuring Digital Marketing Effectiveness Than Meets the Eye
Making the shift to a “user first” culture can be a high hurdle for some manufacturing organizations. Even so, the potential payoff has [...]